LinkedIn has become a great place to create business, but is there anything that can really annoy and repel your followers? Social Media Today asked this question directly to their readers and the results (from 2 similar surveys) point to a clear favorite. It seems that at least 30% people don't want to receive unsolicited messages. From the media...
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Wow, how nice to be able to exchange marketing experiences at live events, face to face. This feeling reminded me of the past OAC 22 conference in Sofia, which gathered over 500 digital marketing enthusiasts. This time I had a different role as moderator in the digital panel, but more on that in a moment. Before I share that,...
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LinkedIn is becoming an increasingly useful platform for businesses, mainly because of the good reach of posts and new features such as newsletters. The social network also confirmed record levels of engagement following the pandemic. However, the big question is another... Which content works best on LinkedIn? The Socialinsider team, along with Cloud Campaign, shed light on this...
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You probably already know about NFT. Or at least you've heard that "some monkey pictures" sell like hot bread for thousands of dollars. NFT technology has given a new perspective to digital art. But can it also be used for marketing? In this article, you'll find out what NFT is and why the world is talking about it, how businesses...
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Personal Branding. A marketing asset with an increasingly important role to play in a world where trust comes first. We trust individuals, read opinions and inform our decisions. But what does personal branding mean for us professionals? In a nutshell, it's everything Google knows about us and then - the way we manage that...
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Occasionally, I'll introduce you to some of my favorite marketing tools. Today is just such a day. In the next few lines, you'll learn how to choose topics for your content and what users ask Google most often, easily and in just a few clicks. Introducing the Answer The Public online platform (www.answerthepublic.com) Where you can ask topics...
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The beginning of spring has not passed us by with more interesting news from social media. In this newsletter I decided to collect all the news you need to know. Well, don't expect any big surprises this time, but there are definitely some good hits. 1 - The Instagram chronological newsfeed is now available for everyone. That means users have the option...
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Well, there is hardly a better time to talk about cyber security. We live in a digital age where we exchange huge amounts of data...at the risk of a bad guy "surprising" us from a click away 🐱💻 I still remember the morning call from an acquaintance of mine who, in a worried voice, almost shouted - "I've been hacked! Facebook is running ads from my account!" It turned out...
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