Free 4-hour course and lectures on personal branding3 min read
The recommended social isolation is hardly the dream scenario for the coming spring days, but to keep the necessary optimism, I will remind that this is a great time in which we can improve ourselves in some professional field. Paradoxically or not, I have just managed to finish reading Leil Lowndes' wonderful book "The Art of Conversation", but this article is not about books, but about courses, and free ones at that.
If you're also one of those who already have a whole list of topics and courses mapped out, I hope I'm chiming in at the right time, because I'm going to try to make your choice even harder. In this article, I've synthesized all the material on personal branding that I've developed over the past 2 years. I believe that the topic is still relevant, especially when we know that we will soon return to the normal rhythm of work and hopefully attract interesting projects.
What is personal branding? We can define it as the first thought that pops into the minds of others when they hear about us. But when spoken in the context of social media, the scope can be expanded - what's the relevance of our profiles, what Google says about us, what photos we find on the web, and much more. Managed properly, personal branding can position us as experts in a desired field, make us more visible to potential partners, or help us stand out to an employer.
But without wasting any more time, here's the list of free materials and what they include...
Full course on personal branding with Etienne Yanev - Udemy
This course contains lectures on personal branding totaling over 4 hours. The content is in English and is published on the popular video training platform Udemy, which allows you to watch each lesson at your convenience. Upon successful completion of all modules in the course, you will receive a certificate that you can then apply to your CV. I have been working on this course for 3 months, so I would appreciate your comments and recommendations. Start watching: HERE
1-hour lecture on personal branding to students from RANEPA International
If for some reason you don't find the motivation to spend 4 hours on the topic, but you are still interested in learning the basics of personal branding, this option is perfect for you! The lecture is in front of students from the largest student campus in Europe - RANEPA International, and has synthesized the course material above. However, if you wish to delve deeper and develop a personal strategy, I still recommend the longer version. Start Watching: HERE
Webinar personal branding with a look at HR
This option is the easiest in terms of time you will have to invest, but not the most up-to-date. However, I do recommend taking a look at the webinar as there is a guest speaker from the HR guild. The video is appropriate if you want to quickly get into the most basic steps of personal branding and build the right mindset for your personal strategy. Start watching: HERE
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