Category: MARKETING

Digital Marketing for Black Friday (15 Ideas)

Black Friday is the day after Thanksgiving in the United States and is considered the start of the Christmas shopping season. It is a day when most stores offer discounts and promotions, especially on electronics. In Bulgaria, unlike other countries, the choice of Friday day varies from year to year and is usually earlier to give...
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[Recording 📼] Steps to building a podcast

Victor Bistrev of DGtech podcast gave a full hour and a half's worth on the topic of "building successful podcasts" 🤘🔥 In the video you'll hear from Victor:👉 Sound processing apps👉 Specific tips for choosing topics and content👉 Software to quickly distribute your podcast... and more! Enjoy! Mentioned Resources.
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Free webinar: 3 ingredients for a successful podcast

Digital Entrepreneurs 👋 I invite you to our upcoming webinar on creating successful podcasts. Our guest speaker will be Viktor Bistrev, creator of BNR's digital podcast - DGtech Podcast 🎙️ You will learn.
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Experiential Learning (TOP 5 lessons for mentors)

What's the last course or book that gave you those "aha!" moments in your career? And do you, like me, love discovering valuable resources presented in an accessible way? We've probably all seen dozens of trainings that have opened our eyes to new perspectives (or at least most of them). In them, we've received the frameworks, the theory, and...
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Marketing 3.0 in action: how to create an image through AI

Artificial intelligence in marketing and digital art is closer than ever. Just look at this image! Can you believe it was created in a matter of seconds using a few keywords? I know, it sounds surreal, but it's a fact! (And, if you're wondering, the keywords are "planet future desperate fear hunger poverty pollution hd cinematic") For...
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Webinar: 3 Tactics for Content, Even in a Creative Crisis (RECORDING)

Hello, Digital Entrepreneurs! The webinar with OACONF on "creating digital content" went C-U-P-E-R and so I can't wait to share the recording with you. We explored 3 working content creation tactics that will work for you, even when your creativity has gone somewhere exotic on vacation (but without you 😉 ). The 3 techniques are: the Content Pyramid, "one =...
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The power of introverts in marketing (and 2 personality tests)

We live in a world made for extroverts. Agreed? Regardless of what answer you give, I guess you see where I'm beating. The common belief is that to be successful in life, you have to be the person who can "shout" the loudest in the room. However, does this rule apply with full force in the communications field? There is no clear answer, but more importantly...
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How to write the perfect value proposition (2 formulas)

We live in a sea of commercial messages and it's no secret that the brands that survive are those that offer a story and create value for their consumers. However, defining your value proposition, whether for a company or a personal brand, often doesn't seem like such an easy task, which is why I decided to write this article. In fact, the topic is inspired and...
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