The new winter issue of Your Business magazine is out!2 min read
The new Winter 2016/2017 season issue is out, and the big theme is all about marketing and selling skills. We've linked it to the theme of the month - December's sales battle. Here are some of the interesting topics:
- How to reach for the client's wide open wallet in the month of high hopes and expectations, the month that can launch us or sink us. The big article of the issue is by Lubomir Getov, consultant and coach, Ander Point Advisors.
- Life on the shelf and behind it is presented by Georgi Iliev, manager and owner of Global Marketing. How the dynamics of the FMCG market in recent years have led to some significant changes in the way they are distributed.
- What are the secrets of successful sales you will be able to read from Christian Georgiev, Arthur Adams Bulgaria.
- Victoria Gurgova from KARE Bulgaria is convinced that to be a good salesperson you don't need talent
- One interesting leak is how to neutralize unwanted companions. Strange as it may seem, sometimes it is useful to consider the tastes and preferences of groups of visitors who are not your potential customers, article by Oksana Lalova
- The time of big discounts is over, what it takes for a Purchasing Manager to close a deal is presented by Pavlina Tsvetanova.
- Are the principles of online sales changing? Selling tools are changing dynamically. However, the most important principles remain the same as they have been for decades.
- Life on the shelf and behind it is presented by Georgi Iliev, manager and owner of Global Marketing. How the dynamics of the FMCG market in recent years have led to some significant changes in the way they are distributed.
- What are the secrets of successful sales you will be able to read from Christian Georgiev, Arthur Adams Bulgaria.
- Victoria Gurgova from KARE Bulgaria is convinced that to be a good salesperson you don't need talent
- One interesting leak is how to neutralize unwanted companions. Strange as it may seem, sometimes it is useful to consider the tastes and preferences of groups of visitors who are not your potential customers, article by Oksana Lalova
- The time of big discounts is over, what it takes for a Purchasing Manager to close a deal is presented by Pavlina Tsvetanova.
- Are the principles of online sales changing? Selling tools are changing dynamically. However, the most important principles remain the same as they have been for decades.
We also introduce our new author of the "Your Business 2.0" column in 2017 - Etienne Yanev, who will talk about marketing, PR, modern communications.
In the issue you can read about the successful year of Aurubis Bulgari, Katarzyna Estate, Kaolin EAD
On the eve of the holidays we meet fashion designer Christina Angelova, present etiquette and good manners at public and festive events with useful tips from Ana Dinkova.
We turn to ourselves, our values, we find the symbols of the end and the beginning in the magnificent articles by Natalia Blagoeva, Evdemonia Solushions and Gergana Pavlova.
On the eve of the holidays we meet fashion designer Christina Angelova, present etiquette and good manners at public and festive events with useful tips from Ana Dinkova.
We turn to ourselves, our values, we find the symbols of the end and the beginning in the magnificent articles by Natalia Blagoeva, Evdemonia Solushions and Gergana Pavlova.
Source: Tbmagazine.net