Category: your BUSINESS 2.0

social_media_speak

Help your customers talk about you

In reading the weekly news from the world of social media, along with those about the emergence of Facebook Stories in the mobile app (similar to the option in Instagram, users can now share photos and videos in compilations on top of the news feed), we came across an interesting analysis from socialmediaexaminer on a topic related to the retention of current...
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your_business_spring_17

The new Spring 17 issue of Your Business magazine is out!

Keeping up with the hottest topic of business digitalization, the new issue of Your Business magazine is already on the market! In it, you will find extremely useful articles by experts who talk about today and tomorrow, and what speed we need to move forward to resist the force of the hurricane that has already set in and covers...
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How to: 4 tips for managing a personal brand on social media [VIDEO]

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personal branding Etienne Yanev

How to: 3 Techniques to Build a Personal Brand [VIDEO]

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Wickybg_vloger

Vlogging is the modern way to communicate with fans

Being one of the top 50 most watched vloggers on YouTube definitely means you've long since shot into the orbit of global celebrities. Just for reference, topping one such topxbestlist ranking is Swedish comedian Felix Schellberg (PewDiePie) with over 50 million followers, followed by fashion vlogger Zoe Sugg (Zoella280390) with over 11 million...
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etien_video

Turn fantasies into reality!

Having realised that 87% of marketers are using video content for their digital strategies, it's logical to ask how to stand out on the web and reach a larger audience. Even more so when it's known that video content can be an effective tactic to increase brand awareness due to its viral properties. For...
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video_marketing_etien

Over 80% of Internet traffic for video content

At the end of 2014, Mark Zuckerberg predicted that in the 5 years ahead, video content views on Facebook will take up the majority of traffic on the social network. Today, these assumptions have taken on gigantic proportions and besides the fact that we as consumers love watching video, more and more brands are relying on it in their communication with consumers,...
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iot - marketers

Internet of Things - applications and issues for marketers

Nowadays, the question about the Internet is not "are we connected?", but "how connected?". Even before we've left for home, dinner is already warmed up, the air conditioner is at the perfect temperature, the lights are waiting to come on and whatnot. This isn't a sci-fi movie, this is the future today. Human involvement in everyday processes is becoming...
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